Why I’m Supporting #MicroBizMatters Day 2018

I am very proud to announce that last year I became the web developer for #MicroBizMatters Day.

The event is a celebration of the Microbiz movement – recognition, action and learning to bring about better awareness of micro businesses (those with 0-9 employees and under £2 million turnover). A term that needs much better awareness given that the UK economy is made up primarily of businesses of this size.

The event is a day organised by and for micro business owners everywhere, and led by the formidable duo Tina Boden and Tony Robinson OBE.

This year on 12th January, the event is being hosted live from XYZ Works & Social in Manchester.

In addition, and as part of this celebration, #IGave12 is an opportunity to help other microbusiness owners by sharing 12 of something, be that 12 minutes of your time or 12 handy tips. Why 12? Because the event this year lands on the 12th day of the month, so the event is known as #igave12.

I’m giving 12 tips to help fellow microbiz owners build better business websites.

This ties in very nicely with my recent rebranding and my new year’s resolution to create regular content for my own blog. And it also doubles as the kick up the bum I’ve needed to start blogging.

I love the idea of blogging and content marketing, and over the last year I have built up copious notes on all sorts of interesting topics to write about. But when it comes to putting pen to paper (or fingers to keyboard) I mysteriously find myself doing literally anything else. I have a theory on this though, which I’m also going to write about shortly (see the irony there). In the meantime, time to practice what I preach.

So for my #igave12 I have decided to write 12 web design tips for microbusiness owners, which I will release over the coming weeks.

It’s going to go something like this:

  1. Why I love WordPress
  2. Find the right host
  3. Define your audience
  4. Structure your content
  5. Make it mobile-friendly
  6. The importance of branding
  7. Make it easy to read
  8. Choose the right colours
  9. Secure your website
  10. Make your website easy to find
  11. Optimise your images
  12. Keep it fresh

Get involved!

On Friday at 7am, Tony and Tina will start the event. If you can’t be there in person, you can still be a part of the day online. Download the 2018 souvenir programme here and be sure to follow the #igave12 hashtag on Twitter for some valuable Microbiz advice.

Visit microbizmattersday.rocks for more information.

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