Category: Tips

5 Essential Tips to Improve Your Homepage

Sometimes referred to as the landing page, your homepage is essentially the page your audience will land on when they first visit your website. That is, if they haven’t followed a link to a specific page on your site. It’s the page right at the top of the structure, or hierarchy, of your content and the beginning of the journey through your site.

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Make Your Website Easy To Find

On-site SEO is great because it’s things entirely in your control that can affect how your site ranks in search. You can’t control the search engines; you can’t control your competitors; you can’t control external links. You can control your own website and content.

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Achieving Inbox Zero

There’s nothing more stress-inducing for business owners than having an overflowing, disorganised inbox. An out-of-control inbox can lead to missing an important opportunity or event, extra stress and constantly playing catch up (some have been known to reach over 40,000 emails!).

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What Do Your Website’s Colours Say About Your Business?

Colour has an important effect on our attitudes and emotions. When we see a colour, our eyes communicate with the hypothalamus (a region in the brain that produces most of our essential hormones). The hypothalamus sends a signal which eventually reaches the thyroid gland, which releases hormones which affects our mood, emotions and behaviour (that’s the science bit).

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