5 Essential Tips to Improve Your Homepage

5 Essential Tips to Improve Your Homepage

Sometimes referred to as the landing page, your homepage is essentially the page your audience will land on when they first visit your website. That is, if they haven’t followed a link to a specific page on your site. It’s the page right at the top of the structure, or hierarchy, of your content and the beginning of the journey through your site.

What Do Your Website’s Colours Say About Your Business?

What Do Your Website’s Colours Say About Your Business?

Colour has an important effect on our attitudes and emotions. When we see a colour, our eyes communicate with the hypothalamus (a region in the brain that produces most of our essential hormones). The hypothalamus sends a signal which eventually reaches the thyroid gland, which releases hormones which affects our mood, emotions and behaviour (that’s the science bit).

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